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linkedinLinkedIn is the largest professional social network online today with an astounding 135 million users and a targeted audience of business professionals. It is important in order to achieve a better and successful networking to have completed your profile 100%.
1. Professional image as your profile
To make a good first impression and it is essential to attracting connections too.
2. Create a compelling headline
You only have 120 characters at the top of your profile to describe what you do, so use compelling keywords so the right professionals on LinkedIn can discover you.
3. Work Experience
List your current position and at least two past positions. Again use descriptive keywords if possible as the ones you quoted in your headline if possible, and don’t forget to describe your role for each position.
4. “Summary” section
This section will give you the possibility to describe who you are and how you help people. It is preferable to write your summary in the third person.
5. “Specialties” section
It is important that you use customer-focused keywords for the simple reason that this section will help you show up in search results within LinkedIn.
6. Recommendations
Request recommendations that can be displayed on your profile. The best way to receive recommendations is to first give them! (you will need 3 recommendations in order for your profile to be completed)
7. “Interests” and “Groups and Associations” sections
Each of these terms will be hyper-linked and will take you to other users in the network who share these interests.


For further information about workshops, one2one training and our Social Media Connect  distribution service call 02380 768495 or email socialmedia@workzmarter.com.