4: Scribd for Pages, 5: Ecwid, apps, Building Community, collaboration, ContactMe, digital media, e-marketing, facebook, Facebook Apps, facebook business page, facebook store, facebook store app, Fan Engagement, Fan of the Week for Pages, innovation, innovative ideas, internet marketing, marketing, marketing agency, marketing strategy, new ideas, online marketing, online marketing service, online marketing tools, Post Planner, Social media, social media distribution, social media marketing, social media tools, social networking, southampton, twitter
Are you looking for ways to better engage Facebook fans and build your community?
1: Fan of the Week for Pages
Your fans like to be recognized. This application keeps track of participation on your Facebook page and then automatically posts a “shout out” to your fan of the week. The application is free for the basic message, but in this post, Club D’Ville has upgraded to the paid version to post a custom message that rewards the fan of the week even more with some free passes.
The fan of the week application also adds a custom tab to your sidebar that features that week’s fan on the tab. To add it to your page, just go to http://apps.facebook.com/fanofthe/ and then choose the page to add it to. The app will automatically post to your page wall at the same time every week. Make sure you add the app to your page at the exact time you would like it to post.
2: Post Planner
Sometimes you need to schedule your posts to your Facebook page. There are some scheduling tools such as SocialOomph, HootSuite or TweetDeck, but none has the capability to schedule posts with pictures or video. Post Planner can help with that. The tool does cost $4.95/month to post to pages, but having some peace of mind that you won’t forget to post at the perfect time can help. Always make sure you are engaging and checking back into the conversation.
Post Planner also has a White Label version so you can customize the app name and send people who click on it to your website instead of to an application. The easiest way to install Post Planner is to go to www.postplanner.com.
Make it easy for people to get in touch with you with a contact form on your Facebook page. With the ContactMe app, you can add many different fields and customize the form to suit your needs. Install the ContactMe form at http://www.facebook.com/contactforms.
4: Scribd for Pages
Scribd is a document-sharing service that makes it easy to upload and share PDF, DOC, XLS, JPG and PPT files. People often want to be able to share a document with their Facebook community. While you could upload the document to your website and share the link, the Scribd application allows people to easily view the document right in the tab and download it if they wish. Involver also developed Scribd for Pages, and the easiest way to install it is to go to http://apps.facebook.com/involver_epdmxwnq/. You can also access it by going to www.Involver.com.
To open a storefront that operates within Facebook, add Ecwid to your page. Ecwid integrates with PayPal, Google Checkout, Authorize.net and several other payment processing options. Setting up a store is a little more involved than the other apps listed here, but can easily draw attention to your products and services. Ecwid has forums and very good customer support to help you on your way to becoming a social e-commerce pro. To get started, go to www.ecwid.com.